If you received this email blast from MINI, as I did, would you read through 868 words just to find out they're advertising a $199 a month lease special? Looks like the MINI corporate lawyers designed this email blast!
If you're interested in sending out a well-designed email blast to your customers, contact 72 Advertising's Paul Thompson today. Click here to see a few of our email blasts.
Car shoppers are more informed than ever before, visiting approximately 23 websites before even stepping foot into a showroom. So how can dealers stay relevant and compete in today’s increasingly connected environment?
Many dealers are embracing two major shifts. One is the proliferation of mobile.
Click here to read the rest of the article by Dealer.com's Bob George on WardsAuto.com.
72 Advertising specializes in maintaining auto dealer's websites. Contact Paul Thompson to learn how we can help your dealership with its website needs.
From 2000 to 2013, advertising revenue for America's newspapers fell $40 billion - from $63.5 billion to $23 billion, according to a new report by the Brookings Foundation. At the same time, Google's ad revenue has soared to $57.9 billion.
Make sure your website is taking advantage of the ever-increasing Internet traffic by utilizing 72 Advertising's digital services to make your internet presence the best it can be. Contact Paul Thompson today.
Volkswagen startles an entire movie theater with this ingenious ad
This ad will make you think twice about texting while driving.
72 Advertising would like to make you aware of a few key facts and statistics regarding distraction-affected crashes. Because text messaging requires visual, manual, and cognitive attention from the driver, it is by far the most alarming distraction.
Five seconds is the average time your eyes are off the road while texting. When traveling at 55mph, that's enough time to cover the length of a football field. (2009, VTTI)
Reaching for a phone, dialing, texting and other uses of portable devices increased the risk of getting into a crash by three times. (2009, VTTI)
Fact # 3
11% of all drivers under 20 involved in fatal crashes were reported as distracted. This age group has the largest proportion of drivers who were distracted. (2012, NHTSA)
72 Advertising urges you to TAKE THE PLEDGE
Distracted driving kills and injures thousands of people each year. I pledge to:
Is YOUR advertising generating these kind of results? Click here to view the email blast that 72 Advertising produced for Volkswagen of Downtown LA that brought eight times their normal traffic to their website for last week's Memorial Day sales event (see traffic chart).
Contact Paul Thompson at 72 Advertising to learn how we can get results like this for YOUR company.
Listening and responding is an important key to customer satisfaction
Receiving online feedback from customers is beneficial in many ways. Customers can communicate to you their experiences with your dealership, giving you valuable insight and allowing you to respond, improve customer satisfaction, and, in turn, make useful and profitable changes.
72 Advertising knows how important feedback is to any dealership; we create a page for all our clients’ websites making it easy for customers to share what’s on their minds. One of our dealers, Pepe Infiniti, the No. 1 Infiniti retailer in the world two years running, uses one of our feedback pages on its website (click here to view the page) to connect with its customers. They get all kinds of comments posted, from hearing about stellar employees to helpful suggestions.
Get connected with your customers in the same way. Call Paul Thompson at (623) 889-5626 to have a customer feedback page created and placed on your own website today.