Dealer.com's chief digital strategist says in an article published today in Wards Auto that future car shoppers may rate dealerships on the quality of their websites in addition to how staffers treat customers on the premises. (click here to view the article on wardsauto.com).

“If a site lacks relevant information, doesn’t work well or isn’t updated regularly, a consumer might give it a bad review, saying something like, ‘Here’s why I didn’t even make it to the dealership,’” David Winslow says.

72 Advertising was founded on this same belief. We work with dealers to get the most from their website, email blasts and banner ads by producing professional-looking relevant content for their customers when they're shopping for a car.

Contact Paul Thompson at 72 Advertising today to learn how 72 Advertising can help your dealership achieve greater results with your websites and emails.

Call Paul at (623) 889-5626 today!

Every company wants more Facebook Likes, right? 72 Advertising can help you increase your Facebook Likes by running a Like campaign, such as this one that we just produced for Martin Chevrolet in Crystal Lake, IL. These contests not only increase your Facebook exposure, but they capture the email address of every one that enters so that you may email them future offerings.

Contact Paul Thompson at 72 Advertising today to learn more about our Facebook Like program.

Check out this unprofessional-looking email blast I just received from a Honda dealer back east (the name has been blurred out to protect the person who created this monstrosity).

Note how they misspelled "Sincerely". Apparently, they just took a screenshot of a Word document, misspellings and all, even underlined in red!, and put it into an email and mailed it out to their entire database.

If you'd like an email blast done correctly, contact Paul Thompson at 72 Advertising today. I assure you, we will not give you a Word document screenshot as the graphic!

Click here to view some of 72 Advertising's professionally-produced email blasts.